Thursday, June 17, 2010

Hello Summer

Reposition yourself to re-enter the workforce; join me on my personal branding journey.

My daughter finished Kindergarten today.  Tomorrow is officially the beginning of summer vacation and I've made an executive decision. I'm going to stop blogging for the summer.  I've made quite a bit of progress on my job search process since I began the blog in April.  When I pick up again in the fall I will finally be ready to start looking for a job. Thank you to all of you who have been following me. I hope you will tune in again next season when things get serious. Until then, have a great summer.

See you in September...
Allison Lieber Prout, Marketer Mom

Friday, June 4, 2010

List of Prospective Employers Part 2

Reposition yourself to re-enter the workforce; join me on my personal branding journey.

I've been following up on my research this week and I've confirmed that the following companies are my primary targets. With a few exceptions, I've kept it narrowed down to food - consumer packaged good (CPG) companies. This will make it easier to keep my job search and resume focused.
  1. Leapfrog Enterprises (consumer electronics-child education)-Emeryville
  2. Del Monte Foods- San Francisco
  3. Ghiradelli Chocolates - San Leandro
  4. Dreyers' Ice Cream/Haagen Daz - Nestle USA - Oakland
  5. Clif Bar - Berkeley
  6. Shaklee - direct sales/nutritional products - Pleasanton
  7. Clorox Company -  Oakland
  8. Jamba Juice - Emeryville
  9. Safeway- Pleasanton 
 All of these companies have the types of jobs I am looking for, specifically, consumer product brand and product marketing jobs.  I know that the field is very competitive, but before I look into other types of jobs, I'd at least like to give these companies a shot. All I want to do, essentially, is to get in on the ground floor of the organization and work my way up.  The trick is to figure out how I can portray myself as attractive to them.

To that end, I will turn again to research. My first step will be to print some of the job descriptions available and fine-tune my resume according to what they are looking for. I will also begin to set-up informational interviews with people who work within these companies to find out both what it is like to work there, and what issues they are facing or problems they need solving.

I also need to pluck up my guts and find out about getting those references I talked about in an earlier blog.  So, there's lots of work to do. I'll keep you posted.

See you next Friday....